May 12, 2020
By Brad Fitzpatrick
The web has become the world’s largest marketplace, and now hunters, shooters, anglers, and outdoor enthusiasts can find all their favorite items and high-quality content on a single site—Everest.com. This new online community allows visitors to purchase guns, ammunition, optics and other gear while also offering in-depth gear reviews, how-to articles and videos, and streaming outdoor television on your computer or mobile device. What’s more, Everest.com is an e-commerce and streaming platform designed by outdoor enthusiasts for outdoor enthusiasts, and that means you can shop for products and view content related to firearms and hunting without the restrictions imposed by companies like Amazon or YouTube.
How Everest Began
Five years ago, Texas native Bill Voss established National Gun Trader, an online classified service for firearms and firearm related products. Voss realized that outdoor enthusiasts were being underserved by large online retail marketplaces and decided that his online platform could serve as a one stop digital marketplace for hunting, shooting, angling and outdoor products. Since Amazon was named for the world’s longest river Voss decided to name his new online community after the world’s tallest mountain--Everest. But unlike Amazon and other online marketplaces, Everest is a firearms-friendly e-commerce platform, a place where you can purchase firearms and firearm related products banned on anti-2A sites. Interested in buying a pistol, a new pair of boots, a CCW holster or an optic for your hunting rifle? Everest offers all these products and much more in one location, and their easy-to-follow page layout allows shoppers to compare several products and get the best price.
But selling outdoor products is just one benefit Everest offers outdoor enthusiasts. In addition to their online marketplace, Everest is quickly becoming the premier online community for all things related to the outdoors. The site offers in-depth content and reviews that will inform and entertain visitors, and Everest offers a streaming service that allows members to view thousands of high-quality online videos from MOTV and other outlets with the touch of a button. Never before has a single site offered hunters and shooters so much content in a single place.
Benefits of Caliber Membership
Anyone can visit the Everest site and browse thousands of items for sale, but the company also offers exclusive Caliber memberships (similar in concept to Amazon Prime) for $9.99 per month, billed annually. Becoming a Caliber member offers a long list of advantages including free express shipping of purchases, full access to Everest’s library of streaming video, special members-only content, limited offers from sellers, early bird notices on sales and closeouts, and a special membership offer from U.S. Law Shield. What’s more, Everest donates a dollar of each yearly Caliber membership to a list of non-profits that includes Delta Waterfowl, Project Childsafe, the Mule Deer Foundation, St. Jude’s Children’s Research Hospital, the Chris Kyle Frog Foundation, the Congressional Sportsman’s Foundation and others. As a Caliber member, you’ll not only receive special access and benefits but you’ll also help support organizations that protect our families, our freedoms, and our way of life.
Benefits for Sellers
From the nation’s largest retailers to small town family businesses, Everest offers sellers the best online platform to market their outdoor products. The easy-to-use dashboard allows sellers to track orders and streamlines sales in a manner that is fair and equitable to everyone. Consumers get the items they want at the best prices, and sellers have access to millions of online shoppers that are interested in their products. What’s more, Everest’s fees are far lower than competing online platforms: whereas Amazon charges fees ranging from 15% and 24% on transactions, Everest charges just 6% to 9%, and that includes credit card processing fees. Simply put, Everest offers buyers the easiest way to reach customers around the world at minimal cost. This is especially beneficial to small stores who don’t have a large online presence. When you’re on Everest your products will be available to millions of consumers and the easy-to-follow page layout makes it simple for buyers to purchase your product. What’s more, the Basecamp by Everest feature offers sellers the best data available for helping guide their business toward maximum profits. Plus sellers never have to worry about being discriminated against on Everest’s 2A-friendly platform.
Why Everest Works
In the short time since Everest launched over 500 retailers have signed on with more being added every day, and that provides outdoor enthusiasts with access to over 250,000 products and counting. Everest offers hunters, shooters, and outdoor enthusiasts more than just products, it provides access to a massive online community of enthusiasts just like you. As firearm ads and content are being pulled from other sites Everest stands alone as the central marketplace for everything related to the outdoors—your one stop site for all the goods, content and services hunters and shooters want.
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