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Politics Second Amendment

Google Sparks Outrage, Censors Guns, Ammo and Accessories

by G&A Online Editors   |  June 28th, 2012 151

Click to enlarge.

Yesterday, after searching for whatever firearm-related term on Google — “5.56 ammo,” for example — not only would one see general search results, but also a few shopping results.

Not anymore, it seems. According to an online retailer who contacted us to shed light on this outrage, they received a lengthy email from Google Shopping stating per the company’s new policies, all firearms, ammo and accessories will not be approved to be listed.

Indeed, it seems Google is sticking to their guns, if you’ll pardon the expression; search results for even the broadest terms turn up no results on Google shopping (see screenshot at left).

Google Shopping outlined its new policy — part of the company’s transition to its new identity, Google Commercial — in an email sent to the retailer that they were kind enough to forward directly to Guns & Ammo:

Dear Merchant,

We’re writing to let you know about some upcoming changes to the product listings you submit to Google. As we recently announced, we are starting to transition our shopping experience to a commercial model that builds on Product Listing Ads. This new shopping experience is called Google Shopping. As part of this transition, we’ll begin to enforce a set of new policies for Google Shopping in the coming weeks. A new list of the allowed, restricted, and prohibited products on Google Shopping is available on our new policy page –

Based on a review of the products you’re currently submitting, it appears that some of the content in your Merchant Center account, HamLund Tactical, will be affected by these policy changes. In particular we found that your products may violate the following policies:


When we make this change, Google will disapprove all of the products identified as being in violation of policies. We ask that you make any necessary changes to your feeds and/or site to comply, so that your products can continue to appear on Google Shopping.

To help you through this new set of policies and how to comply with them, we would like to give you some specific suggestions regarding the changes needed to keep your offers running on Google Shopping.

As highlighted on our new policy page, in order to comply with the Google Shopping policies you need to comply first with the AdWords policies We do not allow the promotion or sale of weapons and any related products such as ammunitions or accessory kits on Google Shopping. In order to comply with our new policies, please remove any weapon-related products from your data feed and then re-submit your feed in the Merchant Center. For more information on this policy please visit

We’re constantly reviewing our policies, and updating them when necessary, to ensure we’re offering the best experience possible to our users. We’ve identified a set of policy principles to govern our policy efforts on Google Shopping in the U.S. These principles are:

1) Google Shopping should provide a positive experience to users. Showing users the right products at the right time can truly enhance a user’s experience. When people trust us to deliver them to a destination that’s relevant, original, and easy to navigate this creates a positive online experience to the benefit of both users and merchants.

2 ) Google Shopping should be safe for all users. User safety is everyone’s business, and we can’t do business with those who don’t agree. Scams, phishing, viruses, and other malicious activities on the Internet damage the value of the Internet for everyone. Trying to get around policies or “game the system” is unfair to our users, and we can’t allow that.

3) Google Shopping should comply with local laws and regulations. Many products and services are regulated by law, which can vary from country to country. All advertising, as well as the products and services being advertised, must clearly comply with all applicable laws and regulations. For the most part, our policies aren’t designed to describe every law in every country. All advertisers bear their own responsibility for understanding the laws applicable to their business. Our policies are often more restrictive than the law, because we need to be sure we can offer services that are legal and safe for all users.

4) Google Shopping should be compatible with Google’s brand decisions. Google Shopping must be compatible with company brand decisions. Our company has a strong culture and values, and we’ve chosen not to allow ads that promote products and services that are incompatible with these values. In addition, like all companies, Google sometimes makes decisions based on technical limitations, resource constraints, or requirements from our business partners. Our policies reflect these realities.

We’ve given much thought to our stance on this content, as well as the potential effect our policy decision could have on our Merchants, and we apologize for any inconvenience this may cause you.


The Google Shopping Team

© 2012 Google Inc. 1600 Amphitheatre Parkway, Mountain View, CA 94043 You have received this mandatory email service announcement to update you about important changes to your Google Merchant Center account.

Well. This is disappointing — and pretty odd, considering gun sales are through the roof. So exactly what criteria is this ban based on? Let’s break it down point by point.

  • Google Shopping should provide a positive experience to users.
    This, of course, applies to all who are opposed to guns, or to criminals looking to score a Saturday Night Special. But what about law-abiding, responsible gun owners? Clearly Google hasn’t taken us into account.
  • Google Shopping should be safe for all users.
    As was stated, Google isn’t necessarily referring to weapons or keeping users physically safe, but rather their computers from malware and viruses — which admittedly is a smart move, but that should be a no-brainer for any website. Even if Google was referring to the physical well-being of its users, we could point out that it’s still OK to shop for kitchen knives, which work just the same on people as they do on veggies.
  • Google Shopping should comply with local laws and regulations.
    So in which state is it absolutely, 100-percent illegal to purchase guns, ammo or accessories? Sure, there are plenty of regulations in place, but just saying, “Ah screw it,” and banning a legal practice rather than comply with state regulations — no matter how much of a pain in the you-know-what it is — on every sale is just laziness.
  • Google Shopping should be compatible with Google’s brand decisions.
    Ah yes, Almighty Google and its moral high horse. We’d actually love to see Google’s official ethical code, considering this is the same company that was keen on limiting search results in China, per the request of the country’s Communist government.

For a company whose unofficial motto is, “Don’t be evil,” Google has some pretty questionable business practices. If they think limiting gun sales won’t make much of a difference, their sorely mistaken, and chances are, it’s a lesson they’re about to learn the hard way.

  • Estill

    I will no longer be using Google. Period.

    • Guest

      i agree evryone who is a gun person should ban google, they must support communism with our dumb leader

      • @GunSpec

        It ain't over for firearm comparison shopping, it's just beginning.

      • JamesF

        Is Target communist as well because they don't sell guns? Isn't it more communist to demand what a private company must sell? They aren't making it illegal, they are saying that they – as a private company – do not wish to sell or promote the sale of firearms. How is that wrong?

        • Google Killer

          @James, hey brainiac. They never sold guns, they simply facilitated the search and provided results in the shopping place. Seems they decided to censor the results from truely legit companies.

        • Nick

          Google Shopping is for online retailers to get their items found on the web Google itself does not sell the merchandise, so by stating that they will no longer allow weapons or ammunition they are limiting access to retailers that sell that type of merchandise. Target is a private store that sells merchandise itself so if they chose not to sell guns the only one it affects is them.

          • JamesF

            And that makes what difference exactly? If you're a marketing company (which Google Shopping basically is), then you can't decide what companies you market? Just because they aren't the ones physically selling the items doesn't mean that they can't decide which kinds of items they promote and facilitate the sale of and which kind they don't. Google is providing the service. Google is a private company. Google can decide who they provide their service to and who they don't. It is their right as a private company.

            You are right, Target is a private company. Google is to. Why does Target get to choose what goods and services they provide but Google doesn't? Where is the difference there?

            You're also amazingly flawed in saying that since Target physically owns the inventory then the only one it affects is them. If Target manufactures and distributes the items themselves as well, then you'd be correct. However, the effect Target has on the manufacture and original seller of the item is the same as the effect Google shopping has. Target buys the merchandise to sell it, if they stop buying it then the sales for the manufacturer go down and the demand for the manufacturer goes down. It takes their goods out of a place where potential end-users could find it and therefore lowers the sales of that item or moves those sales to another source. It is the same concept the only difference is who owns the item. There is no real difference.

          • TexasGunOwner

            They are a PUBLIC company not Private!

            And you are and idiot.

          • JamesF

            You're confusing publicly traded with being a public company. You are right that the ownership of Google is traded to the public on the stock exchange. However, in this usage, public vs. private doesn't mean how ownership is traded, it refers to who owns it. The ownership is still in the hands of private citizens, not the government. It is therefore a private company as opposed to a government entity. Being publicly traded does little to their rights as a business. Any publicly traded company still has the right to decide what goods and services they provide and who they provide it to.

        • Jerry Thomas

          They are a public search engine censoring guns. That is how it's wrong.

          • JamesF

            Wrong. They are a private company that provides services. They can choose what services they provide and who they provide those services to. They are not a government entity and can 'censor' whatever they please. If they were a public search engine then that would mean that they are government run search engine, and that is just false. They are a private search engine.

        • Roman Metcalf

          i choose not to shop at target for this same reason, it is a political statement that is becoming a trend, which needs to be shut down…lets say they they chose to not force us to see lgbt ads or obama ads…the news would be all over this, and, would your rights of a private company comment change? or are you a freedom hating, anti American liberal who is pushing the agenda on America in the form of the company's advertizing rights?

          • JamesF

            Actually I love freedom, and that is why I support gun rights as well as the rights of business owners to decide what goods and services they supply and which ones they don't. If Google chose to block LGBT ads or Obama ads I wouldn't boycott them, it's still their right as a business. I think it would be foolish for anyone to boycott a company because they didn't advertise for for LBGT rights or Obama too. Unless that company also said ridiculous, insulting things about homosexuals or conservatives then there is no reason to boycott. Google hasn't said "We hate guns and people who like guns are dangerous nut-jobs who murder people all the time". If you think they did then you're just making that up in your head. What Google said with this move is "We don't want to be a part of the sale of firearms" and that is fine with me, as I said, when I look to buy a gun, I won't use Google Shopping. I don't pick who I shop with based on their political ideologies or beliefs. I pick who I shop with because they have what I need at a price I'm willing to pay. The rest doesn't matter to me. If I need a mechanic, I don't care if he's a KKK member or a communist as long as he charges fair rates and does good work. I've disagreed with a ton of people and companies that I do business with and frankly I don't care. I think it's dumb to pick your who you do business with based on their political affiliations. I also think it's dumb to pick your friends that way, but that's another issue altogether though.

            You're right though, I'm a freedom hating, anti-American liberal pushing an agenda. Because I'm definitely the one trying to force a private company that I have no stake in to provide a service. Yep, that proves I hate freedom. Real freedom lovers always take that freedom away from businesses. Actually though, my political views tend to be entirely freedom based, both socially and economically and tend to be a little more conservative than liberal on a lot of issues.

            Also, since when has Google forced you to see LGBT ads or Obama ads? I use Google everyday and have never seen a political ad on it. Ever. It is my homepage and there isn't a single ad ever on it – political or otherwise.

          • Coastie

            I see very few people here who are saying what Google is doing is a crime. Many saying it is wrong, few saying it is a crime. I myself changed my default browser to Bing, sold what shares I had of Google stock in my portfolio (about 4 which was 2 large) and wrote a actual physical letter to tell them I did so and why.

            They probably have the right to do what they did, I exercised my right to remove my business from them if I find their business practices repugnant.

          • shannon_f

            JamesF, while I disagree with your overall point, I respect the calmness and thoroughness of your explanations. It is difficult on the internet to have someone call you an idiot and not just throw back another insult. Props. But I do think the fact that Google is specifically targeting weapons and the firearms industry is basically saying they don't think firearms/weapons are an appropriate thing to shop for. And yes this is America so I fully support their decision to do so. However, I believe it is a stubborn move meant to placate the anti-weapon crowd, which may really hurt them. I personally dislike Google, and this article is probably going to cause me to stay even further away from them. God I don't want to use Bing…also, I don't think its stupid at all to base who you shop on with their political beliefs. Why do you think politics is such a divisive issue? Because it comes down to what people truly believe in their hearts. And why would you want to give someone money who could be promoting legistlation that directly and adversely affects you? No, I really don't think its silly or stupid to "vote with your dollars"

        • kainan lucan

          Typical these rednecks on here are too stupid to understand BASIC economics 101….

          • Wolvie

            Basic Economics states that you never, ever ignore a large and diverse customer base that can and will lower your returns. As such, this has nothing to do with basic economics.

            What you probably mean is business model and political influence.

            But then again, everyone but you is stupid…right?

            Kainan Lucan…isn't that Klingon for foreskin smega?

      • Adam

        Seeing as how I'm a democrat myself I pity your ignorance, "Guest." But as a gun owner I too think Google is making a horrible mistake and I'll be using Bing or Yahoo for ALL of my future searches, ammo and accessory related or not.

      • Bruce

        Next it will be something else. Google wants to control all information period. Everyone should ban google for many reasons.

      • kainan lucan

        STFU! You don't know a DAMN thing about communism if you the pres is a commie. Go back to the trailer park- BUBBA!

        • Wolvie

          Dear Kainan,

          Can you try and repost this in English.

          I don't speak Moron or Creaton.

    • killa

      This is how stupid you gun nuts are: You don't want the gov't taking your "preshus gawd givun gun raits" but you don't want Iran to have nukes….STUPID!

      • Wolvie

        Dear Imbecile,

        What does this have to do with the government or nuclear weapons in the hands of a terrorist regime?

        Perhaps you feel safer without access to firearms and with Nuclear weapons in the hands of those who want you dead or enslaved, but this has nothing to do with the article.

        Then again, given your position on these matters and your propensity to stereotype and generalize US gun owners, I'm not surprised you didn't understand the purpose of the article. You probably are mad that you can't buy a hamburger from a parking meter either.

    • Bruce Kaspari

      This policy does NOT apply to the Google search engine, only to Google Shopping, which nobody uses anyway. If you enter "5.56 Ammo" "AR15" or nay other such term in Google Shopping, you will get zero hits. If you enter those terms in the Google search engine you will get multiple hits..

      Since virtually nobody uses Google Shopping, this policy has absolutely no impact on anybody.

      Have you ever used Google Shopping, for anything? I didn't think so.

    • dave1590

      Should Google implement the change, I will drop Google, G-mail and change my Android phone. BUT, to date they have not done this and until they do you might want to hold off burning that bridge.

    • LDClintonSR

      I too have removed all Google apps from my system. After removing Chrome, it had a questioneer requesting reason for removal. I answered that I am a lifetime NRA member and due to your actions I have removed all Google related apps from my system permenently.

  • Douglas Duprey

    To whom it may concern. In light of the Google gun and associated merchandise banning Please remove the G+ link from your webpages. I do not want to support them in any way and consider this direct support. If you continue with this support I will cancel my subscription. I consider this a breach of a boycott.

  • Luke157

    And I just downloaded Chrome for my iPad. I just sent Google feedback that searches for LEGAL firearms, such as "Bravo Company Upper" returned non-related items, and "ar-15" returns zip. However, search for "Battle axe" or "crossbow" and you get plenty of Weapons as a result. If this is how Google wants to go – they go without me. No Google Shopping, no Chrome, no Gmail – nothing.

    • sergentsmess

      Hi Luke, I will do all your actions and go one step further, I will contact all googles advertisers and refuse to business with them as well, if enough of us do the same, it may help hurt them.

    • itsme

      So wait, let me get this straight… You will no longer support google due to this yet you support apple, the worst company in the world for every reason… smh, your all sell outs…

  • Jim Eicher

    What gives? I just went to Google and got all kinds of hits for various random guns and ammo related queries.

    • Greg

      You are looking in the general search listings. This article refers to google shopping. Do your search then click "shopping" on the left navigation links.

    • Eric

      I did the same test and get all kinds of hits from savage model 10 to ar-15s

      • Case Man

        Yeah I clicked on "shopping" and got a ton of Gun, and Ammo results as well. Even used the search they had above and got the link below as a result.

  • Kevin Gregory

    Well, I'm deleting Google! Yahoo, here's your chance for a comeback!

    • Roman Metcalf

      yahoo/bing has always sucked, always will…the pregoogle giant will appreciate its new found customer base…

  • javier lara

    use works great.

  • Mykell-Ryan

    Don't know if an idiot did this or what, but it's not true. I JUST now searched and got plenty of hits. And yes, I DO know how to use Google Shopping, I'm not stupid. But check your facts people before you just take something as true.

    • MykellCan'tShop

      On Google SHOPPING try searching for "grenade" then try searching for "rifle".

      You can get some hits with very specific gun related searches but for how long before they tune the filters to catch everything?

    • Michael

      GO here:
      Enter Glock.

      You will get no hits.

      • Todd

        I just did it and got plenty of hits wth

    • Guest

      It is now a couple of days later. A search on Remington 870 gives 4 results, but they seem to point to airsoft stuff. Sword gives all sorts of matches. .45 APC yeilds nothing. It is funny, the prompts are there, helping you to search for things, but the results are missing.
      Yep, I am with the leavers, no more Google for me. I will delete Chrome, Earth, and Search. Big Brother is Watching!!!!

  • Yancy Derringer

    I just googled "5.56 ammo" and got pages of results. Where is the problem?

    • Zero Alpha

      Did you go to "Google – More – Shopping" and type in your query?

  • Wolvie

    It appears that some people are still able to get firearms-related Google Shopping results, yet others are not.

    Regardless, instead of just engaging in conjecture, here is the link to the actual Google Shopping policy:

    Yes, that's the link to the actual page to the policy.

    If you read it, you will see the following:

    1) Yes, firearms, firearms-accessories and ammunition WILL be banned from Google Shopping.
    2) The policy takes effect on July, 1, 2012.
    3) This applies only to Google Shopping. This does NOT apply to regular Google Internet searches.

    I already sent emails out to the NRA, the NSSF and my local shooting associations. I suggest you do the same. Also, you can contact your favorite merchants that you see showcased on Google Shopping and let them know of the policy and what you think about it.

    • Todd

      Did you try google before this article was written cuz it seems to work the same to me

  • Kevin

    I just tried AR-15, rifle, and. 45 acp. Got results on all. Is it possible they received such a sudden reaction that they already went back?

    • Bushman

      It's the Google SHOPPING Page.

  • JamesF

    They're a private company, they can promote whatever products and companies they decide. They have absolutely no obligation to sell guns or ammo unless they feel it is a good business decision.

    • John T.

      And as a responsible gun owner who stands up for the 2nd Amendment I show my approval or disapproval in any way I choose. I can write a letter to the CEO, use another search engine and recommend others do the same. Google want to limit commerce in gun related products, then that's decision as a company, Decisions like that can have repercussions with their customers and they know it.

    • Bob

      True…but gun owners have the right and obligation to boycott them for making this decision. If they want to jump into the political arena, then they should expect to suffer some financial backlash. You sound like an employee who wants to cry foul.

  • Socialist USA

    The dumb bastards say they have values and block guns yet they leave gambling, drinking, pornography, etc come up in searches.

    • Alan_T

      YOU may have just made the most intelligent stament here !

  • Mack Missiletoe

    Welp, ehhhh… there goes my favorite search engine. Google is not big because they allowed people to search for stuff. They are big because they provided results for whatever people were searching for.

    Guns are not bad & are not against he law. Whoever is preaching against this must be too comfortable and must not make wise decisions. Whoever keeps preaching against this will be a slave–it has been proven. Look at our history and tell me we are not here because we use guns. One day you or your family are going to need a gun but you won't have one because you've been too busy preaching that life is too unfair. We know it's unfair; firearms are our equalizer.

    I think that what these people do not realize is that basically EVERYONE IN THE USA ALREADY OWNS A GUN and if they do not they are planning on moving to a state that allows them to own one so they may defend their family and/or target shoot for sport. If I was born in NYC I would move, I would not have anything to lose as I had already lost it all without the ability to defend myself from those who may attempt to take advantage of me and my family…also I love to target shoot it's much fun.

  • shop@BING

    I just go to BING, they dont censor their shopping results. no big deal

  • Jim

    This policy isn't new. They've just applied their Google Adwords policy to their Google Shopping policy. If you run an Adwords account your website can't even sell guns or ammo unless there are a minimum of 3 or 4 clicks from the landing page from google's search result. And of course there can be no mention of Guns or Ammo on the landing page so good luck with that navigation. If you do have Guns or Ammo, you can be locked out of their Adwords program all together and for most retailers their is a need to have an Adwords account. This policy was around long before they went public. Personally I don't get it, why have this "moral standard" when it comes to guns but pornography, gambling, etc are okay. Either way, Sergey and Brin make the call and we're forced to live with it. -signed Retailer of Law Enforcement/Millitary Products.

  • Antonio

    Here's a company that is fighting against censorship in places like China, yet they're blocking search results in the US for items used for sporting events (yes, even Olympic sports), target practice, hunting, and self defense! Sure, they have a right to do this, but it just shows that their vision of America is an unarmed one. Screw them.

    • yuuup

      Shopping results aren't search results(as of very recently), they're advertisements.

      If you want search results for guns, they are in the general Google search, not Shopping.

  • The Butler

    Goodles decision is in no way a moral one, and it in no way affects the actual results of the search itself. All they decided was that they dont want to carry firearms on thier shopping service. A service they provide mind you.

    Google shopping doesn't list alchohol, or tobacco products or pornography either. Given that, I would surmise that thier pollicy is geared far more towards just removing anything that isnt available to minors, which includes firearms most places.

    • Wolvie

      Normally I would agree with you…but banning gun parts and ammo but allowing blow guns, swords, battle axes, stun guns and knives seems strange to me and just seems to have an ulterior motive.

      • Alan_T

        Damn straight Wolvie !
        We can always count on you for a logical and concise statement , my friend !

      • caoimhinp

        Actually, they ban all of the above also.

        • Wolvie

          Actually, you are wrong.

          Dead wrong.

          I just checked again…something you might consider doing before posting.

          As of today, the following DO appear on Google Shopping:

          Kabar Knives
          Battle Axe
          Cold Steel
          Brass Knuckles

          Would you like me to continue?

          Yeah, didn't think so.

  • John

    I stop using Google months ago; when they started to put up posts tell about their privacy changes; now I use Bing.

  • T Jeffrey

    I do not use Google. Have never liked the format…copied two dozen search engines available while in college and gave you a "quick" search…blank page with Command Line. Brought all the children onto their "faster" service…right up until you do a search then it mimicked all the others out there at the time.
    Yahoo is still available and is all I use. Does everything Google does but does not put "paying" customers at the front of the line. Yahoo was around long before the childrens favorite.

  • Duff

    And why are you still using google adwords?

  • Duff

    I mean Adsense program. You have ads that come from google and you get paid when people click them. Why not remove them?

  • DLS

    Don't need Google Shop..u can all u want ..just Google it…

  • Brad

    I just "googled" '5.56 ammo and seven of the ten links on the first page are to retailers selling ammo.

    • Brad

      Okay, so I also clicked on 'shopping' and I still got results for my search term.

  • G L. Bragg Jr

    well, they must be checking out this site….I tried, just for giggles, the same 5.56 ammo search and it pulled up a bunch of results

  • Devorum

    This is all bunk, I just got over 3 million results for "5.56 ammo", in normal search, pictures, and shopping. Maybe whoever wrote the article is bad at Google, or maybe they just made it all up…but either way, completely false. It is also telling they don't name the "online retailer" they contacted.

    Downvote the people pointing this out all you want, it doesn't make the article any more true.

    • Devorum

      I see, they are blocking Adwords. Why is this an issue? And why the deliberately misleading, inflammatory headline?

      This is no different than a store owner choosing to not display certain advertisements in his windows.

    • Joe Davis

      I did three separate screen shots proving that a google search for 5.56 ammo pulls results. I did the same search under google shopping and google images… all of which yielded search results… Now, I am a huge gun advocate and second amendment supporter, but I refuse to support someone who uses false propaganda to create panic in support of their cause. We are not the liberal left… we are not liberal communists that eagerly bow to these tactics. Spread truth, not lies!

      • David Christian

        How about today Joe, still getting results in "SHOPPING"? This change is absolutely taking effect. I know because I have a Google shopping feed for my firearms website and over 1,000 of the 1,400 items in my feed are now "disapproved". Just because you may be having different results from a different server or have cached data or something does not change the fact that this is happening, that Google has confirmed that it is happening, and that other people may be seeing the results sooner than you.

  • ron

    i have never used google never trusted them

  • robert

    Before the hype blows itself up by use of inflammatory words like "censorship" how about you read the actual Google policy? They are not going to link to commercial entities that sell items that have varying legal status/standards across the states.

    Please note the categories they are not linking to include things like AUTOMOBILES and CONCERT TICKETS.

    Naturally, the paranoid, NRA driven rhetoric will start with the sentence "Google is against the Second Amendment"

    We need to grow up.

    That said, I don't like what Google is doing and will let them know.
    (I'm also a life member of the NRA since '82)

    • David Christian

      Please point out a single state that bans the sale of a tiny metal roll pin or a spring. My ads for a roll pin or a spring are now banned because they are advertised as firearm parts. Can you point me to a state penal code that bans possession of a roll pin or a spring?

      There is more at play here than some nebulous liability dealing with state laws.

  • @GunRights

    Gun Rights Radio Network has never been able to purchase advertising on Google. Were not selling guns or ammo but it's just because of our name. But you are still able to do Google searches and find plenty of places to purchase guns and ammo. They are not censoring your searches. The way I see it with the firearms industry booming and they have money to spend on advertising. It's just Google's loss, not making money from a legal product.

    Facebook accepts our advertising, so we advertise their from time to time.

    Maybe some should consider advertising on a friendly network like GRRN or magazines.

  • Roger

    Google sucked before and suck even more now! Yahoo!

  • JamesIsRetarded

    Google should give us the right to shop for guns or ammunition on Google! Like a statement above was said, they block firearm sales but you can buy porn or other things worse than firearms. And to James, you sir are an idiot.

    • derp

      google shopping doesn't allow porn either. your facts are wrong.

      • Wolvie


        Try going on Google Shopping right now and put in Playboy, Penthouse, Hustler, etc. and see how many hits you get.

  • Mary Kay

    We didn't get the email notice for our Google merchant accounts. So, anyway since it looks like our sites will be hidden from view by goog then please bookmark so you can find in the future…

    — please change DOT to a "." in the following – as the javascript wouldn't let me insert our domain names —


  • Mack Missiletoe

    Hey guys, don't know what you are talking about Google Shopping still working–I cannot look up, say, a CZ 527 Carbine to see abotu what it sells for. No longer working. Wither you're lying, it has not been implemented somehow in your region etc, or you are looking at ads.

    I switched to Yahoo.

    • Mack Missiletoe

      * about
      (sorry typos)
      Note: It would be nice if we could edit our posts for about 10 min after we post it–mostly to fix typos. Thanks

  • greg

    i just deleted all google accounts, gmail, chrome, google earth, and toolbar.

  • Tiny T

    I'm not having any problems. I just did a search anf found a lot of references. Not sure if this is premature or if somone is trying to hurt Google. Everyone check it out for yourself befor you follow the group think!

    • Wolvie

      You do realize that this has to do with Google Shopping and not the regular searches, right?

      It was only stated here in the article several times as well as in the comments. But in case you missed it the first 100 times…this applies to Google Shopping.

      Though, if you actually read it and comprehended the issue, I guess you wouldn't be able to post your little "group think" insult.

      Ironic really that someone tries to insult other people's intelligence after failing to understand the article and facts they were commenting on.

      • Alan_T

        Wolvie …… let's be blood brothers !

        • Wolvie

          Sure…but only on the condition that we use someone else's blood.

          …and lots of it…

          Now, who would be a good candidate for this?

          It would have to be someone who doesn't contribute anything…wouldn't be missed…and already proved themselves to be useless…


          • Alan_T

            Hmmmmmmm lemme think …… Uh Barry ? … no … Eric ?…..mmmmm no ….
            SAY ! …. I'll bet if we told Creepy he could join too , he'd let us use his !
            Course …… he'd be dead … but who cares ? ! I say it would be a win – win !
            By the way , I think we should have a cool secret handshake and a tree fort where we can keep our comic books !

  • @TKuglar

    It seems that everywhere you turn these days some one is trying to take away our second amendment. There is always someone in the government trying to take away our right to bear arms but now Google is taken away or right to purchase them things are getting out of control all over the world and we need to be able to protect ourselves!

    • derp

      google isn't taking away any of your rights. they are a private company and can promote whatever products they want to.

      saying that google is taking away your rights is like saying that OfficeMax is taking away your rights because they don't carry guns either.

    • Alan_T

      Somebody gave you a negative ……. so I corrected it by giving you a positive .

      • Alan_T

        That was for @TKuglar …. NOT derp .

  • james

    I guess Google will be blocking baseball bats, both aluminum and wood,
    golf clubs, iron pipe, bows and arrows, chains, chain saws, cordless drills, etc etc etc.

    Even a paper plate can be used as a weapon.

    • caoimhinp

      The real question is whether they will ban skateboards, scooters, horses, camels, carts, sleds, sleighs, and segways – because their policy also disallows advertising of vehicles.

  • Alan_T

    My dad walked in on me googling one time …… MAN was I embarrassed !
    I couldn't look him in the eye for YEARS and I still can't think about Goldie Hawn without blushing !
    ( or is it Nancy Pelosi , I forget ? ? ? )

    • Donny

      LOL thanks for the laff Alan

  • Alan_T

    You know ? ………… I think I was happier a couple of decades ago , before I had the internet ! ! !

  • Paul

    So they ban guns, autos, tobacco, gambling, and some other "taboos," but not pornography…

  • 3006al

    Google, I will not even look at your site anymore! You have no patriotism, no respect for the2A nor the Constitution. If you think your actions will help curtail the purchase of firearms and ammunition you are stupidly mistaken! Your actions will not affect the sale of guns/ammo! I encourage all gun owners, distributors and and manufacturers to cease using Google. Google, "From Our Cold Dead Hands!"

  • Joe Vandel

    Ya'll at Google can kiss my ever lovin butt! If you cannot be neutral in the affairs of the general public and what they are shopping for, then you can go to hell as far as I am concerned. Any business that advertises on the Internet should be objective, (not subjective and be completely neutral), and not put their own bias' before whoever wants to use your site, much like the local News outlets, (we know that they are ruled by idiots too)(, then you should not be in business. Goodbye.

    -Cold Shot.

  • Sparrow Best

    Well considering I just tried it with the first example given… "5.56 ammo" and got a whole list of results, this simply isn't true. I love how people simply believe what they read these days instead of taking a few moments to go and verify it themselves, especially when its referring tot he internet and your reading it on… the internet.

    • Tarfu

      Had to try it myself and this it what came up with google shopping:

      Your search – 5.56 ammo – did not match any shopping results.

  • Rafael Breban

    Its working for me I think they went back and I am on Google shopping.

    • Wolvie

      Interesting that it only shows one result…like there is only one place on the Internet that sells 9mm ammo. I think that it has more to do with the algorithm than the intent.

      For instance…try "ammo", or "ammunition", or even just "9mm" and you'll see that there are no results (as Google intends).

      I just rechecked their policy online and it hasn't changed as of yet.

    • Shawn O'Loughlin

      5.56 ammo and 5.56 Nato Ammo gives 3 results but not 5.56 bulk ammo or 5.56 100 rounds.

  • 2012Viking

    Have they already figured out this was a mistake or has it not gone into effect yet? I just went to Google and put in your example of "5.56 ammo" and got 2.6 million responses….

    • Paul

      How many of them were "shopping" responses?

    • Wolvie

      Google Shopping…not a regular Google search.

      Let me say it again…

      Google Shopping…not a regular Google search.

      Here is the link to do your 5.56 ammo search on Google Shopping:

      See? What did you get?

      The only thing you'll get is ads from paid advertisers. These aren't shopping results showing price comparisons, various vendors and shipping fees.

      In the case you mentioned, I got 6 ads…

      4 from eBay for ammo pouches,
      1 from a company selling decals/stickers
      1 from CheaperThanDirt that is actually for ammo.

      But that's it…no shopping results and 6 ads…only 1 which is actually for ammo.

      • 2012Viking

        You and Paul are correct, I didn't search specifically in Google shopping. You can do a general search for "5.56 ammo for sale" and though you won't get direct comparison, you will get millions of results for companies selling ammo. Maybe this will be a way around Googles new shopping policy?

  • JOEO

    I am erasing all Google products from all of my computers and phones and will make sure everyone that I know does the same.

    • Jim

      Might want to throw those Android phones in the trash. They're Google too. Kinda' scary when you start to think how much Google controls the flow of information.

  • alby

    I jusy searched for 5.56 ammo and got a load of shopping results..

  • Tarfu

    Had to see for myself, I did a google "shopping" search and this is what I came up with:

    Your search – 5.56 ammo – did not match any shopping results.

  • Glenn Nelson

    I am no internet expert. However, in addition to bookmarking my favorite sellers in a non-Google browser, I will also start compiling the dotted quad address for each.

    As an aside, I think that Google DID ASSIST the red communists by identifying specific users who had made pro-freedom postings on the Internet. If my recollections are correct, this new policy makes sense because NO GUNS = NO FREEDOM.

  • 8lugnuts

    I just Googled 7.62 x 39 and the top 10 links included shopping links for:
    1. Sportsmans' Guide
    ……and so on.

    • Tarfu

      It's google shopping…not the standard google search

  • Frank

    I tried the following search, and checked Google Shopping for results:

    Your search – 9mm blazer ammo – did not match any shopping results.

    Make sure all words are spelled correctly.
    Try different keywords.
    Try more general keywords.
    Try fewer keywords.
    Try a search engine that doesn't discriminate against the shooting industry……

    OK, I added the last one.

    3:20PM EDT July 3

  • lpontarelli

    The problem here is that Google is, among other things, a contracted data mining service for the US Government. For the past 6 months I have been monitoring the number of times Google has tracked my internet activity. Although it is difficult to completely remove all of the Google related applications from my system, I have been using ixquick as my browser along with Do Not Track + and Delete Me software. The browser is fast and secure and the anti-tracking software has opened my eyes as to how intrusive Google has become. I know there are still ways for the government and other snoopers to see what I am doing, but this gives me a small sense of security where prior there was none.

    In regard to censorship of guns, ammo and accessories, this comes to me as no surprise. Google is a key component of the New World Order that will attempt to take all of our guns away if we don't somehow stop them. I pray that I have the fortitude to fight when they come for mine.

  • hl645

    just gooled found all kinds of 45 acp for no block sites. don't beleive every thing you hear.

  • ronsrn

    i just did the search in arizona and got the same returned -not found- looks like big business and big brother now control you our ours internet

  • Bobby Guns

    There seems to be some confusion here. If you do a regular Google search, you will still get gun-related responses (stuff for sale, mixed in with tons of articles and other things not for sale). However, if you go to the upper left hand part of the Google screen and select "Shopping" (you might have to first click on "More" to get to the Shopping entry) and search there, you will find the search results blocked. This section is intended to show only things for sale – now it does not show gun-related items. Try for an alternate search engine – one that doesn't steal all your private info, as does Google. It doesn't have a special shopping feature, though.

    • Dig Deeper, ThrRight

      A little more, in Shopping I can get the first page of results, sometimes, and at first you think "hey, they are lying to me!". I found that you can get pretty pictures, and even some descriptions, but when you try to get to the nitty gritty and actually contact sellers, well, lo & behold there just flat are not anyone out there with the goods.

  • Rafael Breban

    I got 14000 shopping results so I don't know what are you guys talking about. Could it be that I am located in Puerto Rico.

  • johnny ryall

    …I was able to find "switchblades", are these a weapon?

  • Joel Macejak

    Hey Google – So you really want to play your silly,smug,holier-than-thou,politically "correct" games and attempt to play the "We've got the moral high ground" because we don't agree with an individual's 2nd Amendment RIGHTS to buy,possess,and use firearms ?????? This is going to come around to bite you in the ass,big time !!! Anyone care to bet against what I've just said ?? Good luck with that. Google – we'll be standing by waiting for you apology…..and change of policy to reflect common-sense. Nitwits.

  • Ryan Bonc

    It seems odd that google wants more than anything to provide a safe shopping and enjoyable shopping experience for all users and fierearms and firearms related material are all they remove. Do a search for "blow up doll", vibrator, and dildo, plenty of shopping results for all of these queries. Do another search for marijuana, tons of books on how to grow it, or water pipe, over 3 million shopping results. I can only imagine how these searches would make some people think that they havent quite succeded in creating a safe and enjoyable experience just by banning firearms.


    I heard about this and tried it the other day. I was amazed that I couldn't find "LC9", "Ruger", or other gun-related results on Google Shopping. I've been using it for longer than I can remember (when it was, which still works). After reading above comments I tried some other search terms and was surprised to find some still do work. "9mm ammo" yielded results as did "45 ammo" but NOT "45 acp". Some terms yield no results but there are ads that provide links. Go figure the logic behind that.

    There is no doubt that Google Shopping is censoring gun-related searches and my guess is that they will continue to eliminate search terms. I think it's stupid and, like others above, can't support a company whose policies dictate that "deviant porn" is okay to search for but not "mossberg".

    I use Bing for most web searches anyway–it's a much better & flexible search engine in my view–but now will be using Shopping.Bing.Com as well as They're both just as good as their Google counterparts, arguably better.

  • Googler

    This makes for some entertaining results! Search for any number and a wide variety of results will appear, but somehow there are no results for the numbers 9, 22, 38, 45, 5.56, or 357. There are no results for Smith and Wesson, or S&W, despite their huge product line including clothing, watches, boots, etc. (If you specify S&W Watch you can get results).

  • John

    Here's another company I wish I could use but won't. I guess I'm not getting that Android phone I wanted anymore. Bing here I come and I guess I'll be sticking with Windows phones.

  • Curt

    Uninstalling Chrome and canceling all google accounts now. This is going to be a Pain but Google has gotten too big and starting crap like this is an abuse of that power.

  • Lex

    Had no problems searching for gun related goods using chrome on my android. Sensationalism, thy name is G&A. I still love you though.

  • Jim Davis

    there goes the freedom of speeth out the window

  • Scott

    Looks like google went back and changed their policy.

  • TheAnt

    Google lost me. They've been getting too intrusive and political otherwise. I used them extensively but will sacrifice convenience and familiarity.

  • Armed Sceptic


  • bill

    Just googleed 9mm ammo and it came up with 6,020,000 results.

    • TheGreatSwami

      Does anyone here know how to read??? Google banned weaponry-related words from being used in ADWORDS. Do you even know WTH ADWORDS are? They are NOT the gdm search results, they are the little ads that appear, or in this case, do NOT appear.

      I’ve just run into this discrimination this week. Looks like Bing doesn’t mind guns at all.

      Over 40K people dies in car accidents every year. I hope they ban car ads as well. Those things are DANGEROUS!

  • outraged

    If they banned some gay related product the government would sue them for discrimination.

    So much for 1st amendment. I dropped all my Google related activities.

  • Pissed

    Hello bing goodbye faggots

  • Anti-James

    James, think about the far reaching implications — if they censor firearms shopping, maybe firearms websites are next, or religious websites, or birth control websites. Do you really want Google censoring what you get to see?

    Yeah, they can do it, BUT we don't have to patronize them anymore. There are other search engines, many of them better.

  • Jordan

    Referring to the statement by Google: "We’re constantly reviewing our policies, and updating them when necessary, to ensure we’re offering the best experience possible to our users." Gun nuts are users of Google as well. This policy hardly provides the "best experience possible." I didn't seen anyone calling them communist either, dumbass.

  • Bob Romjinders

    They're not promoting or not promoting anything. They're simply allowing the user to find what they're searching for.

  • JamesF

    What far reaching implications? There are none that aren't made up. They aren't refusing to show websites, they are just exercising their rightful control over what businesses they promote and which ones they don't. Honestly, who cares if they censor firearms websites, religious websites, or birth control websites? That is their right. All that would mean to me is that when looking for a gun, information on God, or birth control I won't use Google. Does that mean that Google would lose a good portion of their business to their competitors since those are popular searches? Yes, yes it does and therefore they probably won't do that. However, how many people really use Google shopping to buy a gun? Every single gun enthusiast I know buys in brick-and-mortar stores and only does research online. This doesn't block their research, just says you can't try to buy a gun through Google.

    If I'm using Google then they can decide what I see. If I want to see something that they don't show, then I'll use something else. If you want to stop using Google because they decided to not show firearms in their shopping service, then go for it, but I think it's stupid. They have absolutely no obligation to facilitate the sale of firearms or the sale of anything. This decision barely affects people because, as you said, there are other services out there. If you already think that many of the other search engines out there are better, then how does this matter to you at all? Shouldn't you be using those instead? If they are better, then why weren't you already using them and avoiding Google? You know what affect this decision has on me? It means that when I'm looking to buy a gun, I won't use Google shopping (which I've honestly never used anyways). If there are other things that I'm searching for, maybe I will use Google shopping.

    Do you boycott Wal-Marts that don't sell guns? What about the far reaching implications of them choosing not to sell firearms? What if they stop selling bibles? What if they stop selling birth control? Do you really want Wal-Mart censoring what you buy?

  • JamesF

    The first comment I replied to on here: Guest: "i agree evryone who is a gun person should ban google, they must support communism with our dumb leader"

    I guess I just don't know what 'they must support communism' means. See, I thought that it was saying Google (they – the topic of discussion) are in favor of communism. Now, as you may or may not know, a communist is someone who practices or is in favor (support) of communism. So here I was thinking that someone saying that Google supports communism was calling Google communist. I guess I was wrong though. Please then explain to me what a communist is and why saying that Google supports communism is not calling Google communist.

    People who are die hard against guns use Google too. So they released a BS statement that is just there to sound good. Who cares?

  • JamesF

    Facilitating the search and finding of goods and services is generally considered a part of promotion and marketing. Even if your definition of promotion is different, then the search is still a service that Google provides as a private company. They still have the right to provide that search for whatever vendors they wish.

  • JamesIsBlindedByBias

    So by "facilitating the search and finding of goods and services" related to "grenade" they are promoting and marketing hand grenades?

    A search for "arsenic" gets results for books and related items as does "electric chair", "noose", "murder" and more so why not "rifle", "handgun" or "ammunition"?

    By your reasonings Google promotes violent crime and capital punishment but not self defense?

  • JamesF

    First off, I don't see how I'm blinded by bias when I am a gun supporter and user. I grew up in a house with many guns and support the right of people to own them and use them. Shouldn't my bias then be towards them having guns?

    Do they have vendors on there that sell hand grenades? Do they have vendors that sell arsenic? Do they have vendors that sell electric chairs? The answer is no. In fact, I searched for all of those items. For "grenade" I got airsoft toys. For "arsenic" I got a bunch of arsenic testing supplies, a few arsenic filters, a few books on arsenic in various foods, and a cologne. For "electric chair" I got a lot of electric wheelchairs. For "noose" I got a lot of cable nooses for use with bikes and other household applications. For "murder" I got a few books, movies, and CDs with that word in the title. Your examples are flawed. They in no way facilitate the sale of grenades, arsenic, electric chairs, or murder (since that can't really be sold).

    So no, they don't facilitate the sale of any of those things and therefore Google does not promote violent crime or capital punishment.

    I will say this though, after searching Google Shopping for those terms, I will admit that Google promotes toys for both teenagers and young adults, an arsenic-free home, mobility for the elderly and disabled, the prevention of bike theft, and music and movies.

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